Your event web-site is a resource that everyone involved in your conference or exhibition can share. Also, this resource is one to which everyone can contribute. Reviews of previous year’s events, FAQs, and so on, represent a knowledge-base furnished with the experience and reflections of previous participants.
One of the sage pieces of advice I was given was to ‘remind them who’s giving the experience’ but to produce large format print items such as posters, banners and displays costs a lot of money. ‘Taking over’ a large hotel or conference centre will represent a huge investment. For some, that’s a worthwhile investment but, for most, it’s a disproportionate investment that can’t be justified.